ABOUT 29
When I devised my label 2016, I wanted to re-think bridal wear, bringing my love of couture to bear and making it more accessible, and so offering our clients a more intuitive way of choosing a wedding dress. To do this I built an archive of iconic shapes and styles to enhance the natural beauty of each bride, giving them the power to choose and curate their perfect look, to be the best version of themselves. This means offering a diverse range of silhouettes, be it a romantic tulle fairy-tale skirt or a classic pair of tailored trousers.
As the brand has evolved in addition to dressing exquisite brides on their one special day I have wanted to extend my expertise and skills, and, not only dress our customers on just one day in their life, but to create beautiful items of clothing for all of their life’s beautiful moments.
Underpinning all of this is our passion for couture techniques that we use to manufacture our collections, favouring French seams, delicate pin hems and hand appliqués. Our collections are produced locally, reducing our carbon footprint – perfect for the eco conscious people all the while ensuring that the practitioners who produce our creations are appreciated and treated ethically and fairly. This considerate approach creates accessible prices, diversity in style, and is inclusive to the eclectic society we live in, winning the hearts of modern women.
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Craft, Creativity, Atelier
We have our own in house workshop which is the hub of where every design starts.
We then pass our design and pattern onto our production partners who produce all our orders. All of our garments are produced ethically here in London by a team of skilled artisans who share the same ethos and ideology about creating clothing. For us it is not about making things quickly its about making them really well, with a slower more thoughtful pace.
We are passionate about producing in England and flying the flag for ‘slow fashion’ . Which is footprint for the future, to resolve the environmental issues we are facing. Shopping habits are changing as society becomes aware of impact fast fashion has on both people and planet. The end result is only better for the client with lasting timeless garments.
Visit Our Showroom.
The showroom is a reflection of the gardens and nature all around us, natural wood flooring and fresh antique white walls mixed with rooftop garden green painted accents are the perfect backdrop for the sumptuous dark green velvet chaise, enormous mirrors, brass railing and a careful selection of curated items which tell the story of the creative journey of our designer and brand.
This Aladdin’ cave plays hosts to our stunning bridal and clothing collections which will inspire.
We will sit down with you first and gain an understanding into your requirement and what you are looking for. We will then walk you through the collections and find you the perfect outfit, be that from the collection, a design inspired by it ,or, if completely bespoke the sketchbook will be pulled out to bring your design alive.
Please do give us a call 0208 4601007 to discuss your needs when you make an appointment.